
In life and business, we don’t often talk clearly enough about trade-offs. I mean say out loud: “If I make this decision, these things will/won’t happen.”
I was reminded of this during a catch-up with an old friend. We were giving each other the “haven't talked to you in six-months" update. She asked about the kids and work, and suddenly, very clearly, I laid out my tradeoffs in one breath. And...

As solopreneurs, we wear a lot of hats. You already know this — I’m preaching to the choir.
One question I get all the time is: “What tools do you actually use to get it all done?” From client delivery to content creation to keeping the backend running — it’s a lot.
So in this behind-the-scenes newsletter, I’m sharing the platforms I rely on to make it all happen. Some of them have been around ...

This summer, I invited solopreneurs into a six-week reflection series. Each week focused on a different part of your business—from your offer to your marketing, sales, financials, and the impact you want to make.
It wasn’t about overhauling your strategy or writing a 12-page plan. It was about taking a breath, noticing what’s working (and what’s not), and reconnecting with the business you’re b...

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